Direct answers to your marketing questions
Most marketing decisions require a serious commitment in time and money, so before investing in a new website, LinkedIn Ads campaign, SEO strategy, or new marketing agency, it’s worth knowing how things work so you can make the right move for your business.
The Conversion Fox Marketing blog is built around practical, transparent guidance for owners and marketers at small businesses. We publish articles that explain why agencies charge different prices, examples of impressive industry-specific websites, local web design agency comparisons, and more.
Common questions answered
6 of the Best Web Design Agencies in Holly Springs & Fuquay-Varina, NC
If you're looking for a web design company in Holly Springs or Fuquay-Varina, you'll find agencies with very different specialties. Some focus on branding and creative direction, while others emphasize affordable websites, ongoing support, or broader digital marketing...
How to Budget for a New Small Business Website
Quick answer: Budget for a new website by starting with your business goals, then estimating the cost of the features, content, and ongoing services you'll need. Don't focus only on the upfront design cost. Factor in expenses like website hosting, premium plugins,...
How to Choose a Web Design Agency in Apex, Cary, or Raleigh, NC
Quick Answer: To choose the right web design agency, start by defining your business goals, then compare each agency's process, communication style, pricing, portfolio, and approach to SEO. Look for an agency that explains things clearly, sets realistic expectations,...
The Hidden Costs of Owning a WordPress Website
Quick Answer: While WordPress itself is free, owning a WordPress website involves ongoing costs beyond the initial website build. Most small businesses should budget for website hosting, premium plugins, and regular WordPress maintenance to keep their website secure,...
Our Favorite WordPress Plugins for Small Business Websites
One of the biggest reasons we like building small business websites on WordPress is flexibility. WordPress connects with thousands of plugins that extend what your website can do, whether you want to improve SEO, speed up your site, collect leads, or connect with...
Why Don’t Some Web Design Agencies Publish Prices?
If you've been researching web design agencies in Apex, Raleigh, or elsewhere, you've probably noticed something. Some agencies openly publish their pricing, while others ask prospective clients to "schedule a consultation" before giving even a rough estimate. ...
How to Prepare for a New Website or Redesign
A new website is a significant investment, and like any important project, good preparation leads to better results. Whether you're replacing an outdated website or getting your company's first brand new website, spending a little time planning upfront helps your...
3 Compelling Home Remodeling Websites in Apex, NC
Your website often gives homeowners their first impression of your business. Before they're ready to invite you into their home or trust you with a major renovation, they want proof that you're experienced, professional, and reliable. Fortunately, you don't need the...
What to Include on a Small Business Website: A Lead Generation Content Checklist
Planning a new website for your small business? Between running your company, serving customers, and managing day-to-day operations, deciding what belongs on each page of your website probably isn't at the top of your list. Fortunately, you don't need dozens of pages...
Jeremy Abel
Founder & Web Strategist | Award-Winning Website Design | College Football Fanatic
Hi, I’m Jeremy 👋 Founder of Conversion Fox Marketing.
I’ve spent 15+ years making marketing work better. I began at a digital marketing agency advising small businesses on websites and SEO, then led marketing at B2B manufacturing and UX research firms. Along the way, I applied my knowledge in website strategy, SEO, conversion rate optimization, and LinkedIn Ads to help companies grow revenue.
Those experiences, coupled with a desire to enjoy more time with family, led me to start Conversion Fox Marketing – a one-person agency in Apex, NC that gives small businesses access to experienced marketing without needing an in-house marketing team.