Restaurant website design in Apex, NC

Choosing a restaurant is a quick decision. People search Google while they’re deciding where to have dinner. A family in Apex, NC checks the menu from their phones before deciding whether your restaurant works for them, an local business browses your venue before deciding whether to book their event – you get it.

Your website has a short amount of time to answer the questions they’re asking: What do you serve? What does it look like? Where are you located? What does it cost? Can I order, reserve a table, or contact you?

Conversion Fox Marketing approaches restaurant website design as more than a branding exercise. We think your website should make your venue look appealing, give people useful information, and give hungry customers an easy reason to take the next step.

restaurant dining experience

Start today

Let’s chat about your website goals

A WordPress website you actually own

We build restaurant websites exclusively with WordPress because small businesses should have control over the websites they invest in. Restaurants evolve, menus change, hours change, special events come and go, special promotions need to be added, and a second location may eventually open.

Your website should be able to evolve with you. A WordPress website gives the flexibility to add pages, functionality and integrations as your restaurant grows. It also means your website isn’t permanently tied to a proprietary platform or the agency that originally built it.

For a small restaurant, that’s probably pretty high up on the list of must-haves for a website. Your website is a business asset so we strongly believe you should have the freedom to continue building on it.

Conversion-focused websites

Turn visitors to diners

We help turn visitors to diners by building websites on modern and professional design systems that follow best practices for conversion rate optimization, including:

SEO best practices

Mobile-friendly, responsive design

Intuitive navigation structure

Strategic calls-to-action

Clean page layouts

person viewing restaurant website on smartphone in apex, nc
person searching online for restaurants in Apex, NC on mobile device

SEO-driven restaurant websites

Restaurant SEO is more than “restaurants Apex, NC”

If your restaurant serves Apex customers, you obviously want your website to be relevant to searches related to restaurants in Apex.

But local restaurant SEO is more nuanced than repeating the phrase “restaurants in Apex, NC.” Your website can give search engines useful information about your cuisine, menu, location, dining experience, and services.

A restaurant might be relevant to searches like Italian restaurant in Apex, sushi restaurant near Apex, brunch in Apex, restaurants near downtown Apex or catering in Apex. The specific opportunities depend on what your restaurant actually offers.

That’s why I don’t believe in creating pages for the sake of showing up for “more” keywords. A page about catering should exist because you actually provide catering, and a page about private events should explain your actual event offerings. When you take that approach, your website becomes more useful to search engines because it’s more useful to the people you’re trying to serve. 

Looking for restaurant web design in Apex or Cary, NC?

If you’re a restaurant owner in Apex, Cary, Holly Springs or the surrounding Triangle communities and you’re considering web design companies in Apex, let’s talk.

We’ll look at what you have now, learn what you’re trying to accomplish, and help you determine what your website actually needs.

No B.S. website that you “rent” on a monthly basis or unnecessary agency layers where you’ll repeat the same thing to three or four different people. Just a professionally designed WordPress website (that you own), built by one point of contact from start to finish. 

downtown Apex, North Carolina clock
Jeremy Abel

Jeremy Abel

Agency Owner | Award-Winning Websites | College Football Fanatic | Dark Beer Enthusiast

Hi, I’m Jeremy 👋 Founder of Conversion Fox Marketing in Apex, NC.

I’ve spent 15+ years making marketing work better. I began at a digital marketing agency advising small businesses on websites and SEO, then led marketing at B2B manufacturing and UX research firms. Along the way, I applied my knowledge in website strategy, SEO, conversion rate optimization, and LinkedIn Ads to help companies grow revenue.

Those experiences, coupled with a desire to enjoy more time with family, led me to start Conversion Fox Marketing – a one-person web agency that gives small businesses access to experienced marketing without needing a full-time marketing team.