Direct answers to your marketing questions
Most marketing decisions require a serious commitment in time and money, so before investing in a new website, LinkedIn Ads campaign, SEO strategy, or new marketing agency, it’s worth knowing how things work so you can make the right move for your business.
The Conversion Fox Marketing blog is built around practical, transparent guidance for owners and marketers at small businesses. We publish articles that explain why agencies charge different prices, examples of impressive industry-specific websites, local web design agency comparisons, and more.
Common questions answered
4 of the Best Website Design and Development Companies in Cary, NC
Quick Answer: Cary, NC is home to several experienced web design agencies that specialize in everything from custom WordPress development and SEO to branding and digital marketing. The best agency for your business depends on your goals, budget, and whether you need a...
How to Reach Potential Customers by Using LinkedIn Ads Audience Targeting Attributes
If you're a small or midsize business that sells to other businesses, LinkedIn Ads deserves a place in your marketing strategy. Unlike many advertising platforms, LinkedIn lets you target audiences based on where they work, what they do, the industries they serve, and...
3 of the Best Website Design Companies in Apex, NC
An effective website is a necessity for small businesses in 2026. It works around the clock, can't drink the last cup of coffee, and can guide prospective customers down the path to contacting your business. Whether you're focused on generating leads or building...
7 Website Design Examples that Use Persuasion to Build Trust
For many small businesses, your website is the best tool for attracting new leads and customers. Whether you're in construction, home remodeling, professional services, or another industry, one of the best ways to improve your website's effectiveness is to build trust...
When to Use LinkedIn Ads vs. Google Ads for Your Small-Midsize Business
For small and midsize businesses, every marketing dollar matters. Choosing the right advertising platform can mean the difference between a steady stream of qualified leads and a campaign that sounds like crickets. Google Ads and LinkedIn Ads are two of the most...
How Much Does a New Website Actually Cost for Small Businesses in and around Raleigh, NC?
If you're a small business owner in Apex, Cary, Raleigh, or the surrounding area, one of the first questions you're likely asking is: "How much does a new website cost for small businesses?" Most website design and development agencies spend a lot of time talking...
How to Sharpen Your LinkedIn Single Image Ads: Best Practices for Better Engagement
Running LinkedIn Ads isn't always a walk in the park. Whether you're launching your first campaign or tracking down ways to improve your ads' performance, success often comes from paying attention to a few proven fundamentals. After years of LinkedIn campaign...
The Quick-Start Guide to LinkedIn Ads for Busy Marketers and Small Business Owners
If you're a small business owner or marketer, your to-do list is already a mile long. Between sales, operations, and marketing, adding LinkedIn Ads to the mix might feel like forcing a 25-pound weight into an overstuffed backpack. Fortunately, LinkedIn Ads can be one...
Don’t Chase Your Tail: How to Know When You Need a New Website
At some point, every small business outgrows its website. Sometimes the push comes from your leadership team, while other times the warning signs show up in the marketing metrics you review each month. Maybe leads are slowing down, visitors aren't sticking around, or...
Jeremy Abel
Founder & Web Strategist | Award-Winning Website Design | College Football Fanatic
Hi, I’m Jeremy 👋 Founder of Conversion Fox Marketing.
I’ve spent 15+ years making marketing work better. I began at a digital marketing agency advising small businesses on websites and SEO, then led marketing at B2B manufacturing and UX research firms. Along the way, I applied my knowledge in website strategy, SEO, conversion rate optimization, and LinkedIn Ads to help companies grow revenue.
Those experiences, coupled with a desire to enjoy more time with family, led me to start Conversion Fox Marketing – a one-person agency in Apex, NC that gives small businesses access to experienced marketing without needing an in-house marketing team.